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Levi’s®
Rock and Roll Hall of Jeans: A Look at Legendary Denim-Clad Rock Artists
The legendary grunge outfit Nirvana recently received its official induction into the Rock and Roll Hall of Fame…
Denim
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Featured
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Guitar
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Levi's®
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Musician
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Rock and Roll
How to “Wear” Jeans: A Look at Five Great Fades
For serious fade artists, creating the perfect worn jeans look isn’t just a hobby—it’s an art form. Whether…
Denim
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Editor Pick
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Featured
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Jeans
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Levi's®
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Style
When Denim Was Dangerous
After the dust of World War II had settled, Levi Strauss & Co. decided to start selling our…
Denim
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Featured
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Heritage
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Levi Strauss & Co.
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Levi's®
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Lynn Downey
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School
Slow Art and Denim: A Look at the Timeless Craft of Denim Quilts
Since the inception of the blue jean in 1873, artists and makers have been donning Levi’s® and denim…
Americana
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Craft
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Denim
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Featured
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Levi's®
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Pinterest
In the Wake of World Water Day
Washing your jeans every two weeks instead of weekly will save 14 liters of water. That’s 59 eight-ounce…
Featured
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Levi Strauss & Co.
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Levi's®
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Social Responsbility
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Sustainability
#Denimheads: We Admire Raw Denim Enthusiasm on Reddit
When raw denim enthusiasts and denimheads team up on social media, the results can be profound. That’s because…
Denim
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Denimheads
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Featured
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Jeans
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Levi's®
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Raw Denim
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Reddit
The Me Decade, in Denim Art
The early 1970s were all about decorating your favorite jeans and denim jacket, to make these pieces truly…
Art
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Denim
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Fashion
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Featured
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Heritage
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Levi's®
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Lynn Downey
Tourist Stop
San Francisco ranks near the top of many travelers’ favorite destinations. There’s something about the scenic beauty, culinary…
Featured
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Levi Strauss & Co.
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Levi's®
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People
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Tourists
#Denimheads: Instagram Follows for a Denim-Drenched Feed
Whether we’re waiting in line or riding public transit, nothing quite hits the spot like a well-curated Instagram…
Art
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Denim
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Fashion
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Featured
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Levi Strauss & Co.
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Levi's®
From So-Cal Surfer to Brussels Exec: Meet Seth Ellison
UNZIPPED: What is your role at Levi Strauss & Co.? SETH ELLISON: I represent our Europe region on…
Dockers®
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Europe
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Executive
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Featured
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Levi's®
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Snowboarding
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surf and denim
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surf culture
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Surfing
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Editor's Picks
From So-Cal Surfer to Brussels Exec: Meet Seth Ellison
Levi Strauss & Co. converges with brands and ZDHC on Screened Chemistry
Levi’s® Opens Largest-Ever Flagship Store in Times Square
We’re Getting Out the Message to Get Out the Vote
LS&Co. Gets Vocal About Voting
Levi Strauss & Co. converges with brands and ZDHC on Screened Chemistry
Levi’s® Opens Largest-Ever Flagship Store in Times Square
We’re Getting Out the Message to Get Out the Vote